Digital Marketing Agency

We plan, launch, and optimize paid media campaigns for ambitious brands.

OminiAgency is a full-service digital marketing agency providing media buying and campaign management for clients across multiple industries. Our team uses Google Ads, Meta Ads, and other platforms to drive measurable results.

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  • 120+Active campaigns managed
  • $8M+Annual ad spend optimized
  • 30+Brands across industries

Trusted by teams across

E‑commerce SaaS Education Healthcare Finance Travel Real Estate
What we do

End-to-end media buying & campaign management

From strategy to scale, our internal team owns every stage of paid media performance for our clients.

📈

Media Buying

We plan and execute paid media buys across Google Ads, YouTube, Meta, TikTok, and programmatic networks — aligned to each client's goals and budget.

🎯

Campaign Management

Day-to-day setup, launch, and optimization of search, display, shopping, and Performance Max campaigns — managed entirely by our internal specialists.

🧪

Creative & Landing Pages

We design ad creative, copy variants, and conversion-focused landing pages, then run structured A/B tests to find what drives the best ROAS.

📊

Analytics & Reporting

Custom performance dashboards consolidating spend, conversions, and ROI across channels — delivered to clients on a weekly and monthly cadence.

🛠️

Conversion Tracking

Server-side tagging, GA4, and offline conversion uploads — implemented and maintained so reported numbers match the source of truth.

🤝

Account Strategy

Quarterly strategy sessions, channel mix planning, and budget allocation guidance from a dedicated account lead for every client.

Internal tooling

Automation tools built on the Google Ads API

To support our internal media buying team, we build private automation tools on top of the Google Ads API. These tools are not public-facing — they are used only by our staff and contractors to manage client campaigns more efficiently.

  • Performance reporting. Pulls campaign, ad group, and keyword metrics into our internal dashboards for the account team.
  • Disapproval alerts. Monitors ad and asset disapprovals and notifies the responsible specialist so issues are fixed quickly.
  • Bid adjustments. Applies rule-based bid changes the team has pre-approved, based on conversion data and pacing targets.
  • Budget pacing. Tracks spend vs. monthly client budgets and flags accounts that are pacing over or under target.
  • Quality assurance. Audits naming conventions, conversion tracking, and structural rules across managed accounts.

All access is restricted to our internal staff and contractors. The tools operate only on Google Ads accounts that our agency manages with the client's authorization through our manager (MCC) account.

internal-ads-tools 
# Internal report job — runs nightly
GET /v17/customers/{customer_id}/googleAds:search

SELECT
  campaign.name,
  metrics.cost_micros,
  metrics.conversions,
  metrics.ctr
FROM campaign
WHERE segments.date DURING LAST_7_DAYS

# → Pushes results to internal dashboard
# → Alerts account lead on anomalies
Who we serve

Clients across multiple industries

We've delivered paid media programs for direct-to-consumer brands, B2B software companies, and service businesses around the world.

🛍️

E‑commerce & DTC

Shopping, Performance Max, retargeting, and feed optimization.

💻

SaaS & B2B

Lead generation, demand capture, and ABM-style search campaigns.

🎓

Education

Enrollment growth for online courses, bootcamps, and institutions.

🏥

Healthcare

HIPAA‑aware lead generation for clinics and health services.

🏦

Finance

Compliance-conscious campaigns for fintech and advisory firms.

✈️

Travel

Seasonal demand capture and remarketing for hospitality brands.

🏠

Real Estate

Local lead generation for agents, brokerages, and developers.

🎮

Apps & Gaming

Install campaigns and in-app event optimization at scale.

How we work

A repeatable process for paid media performance

  1. 01

    Discovery & Audit

    We review your accounts, conversion tracking, and historical data, then align on goals, KPIs, and budget.

  2. 02

    Strategy & Build

    We design the channel mix and account structure, write copy, produce creative, and prepare landing pages.

  3. 03

    Launch & Optimize

    Campaigns go live with daily monitoring. Our team adjusts bids, budgets, and creatives based on signal.

  4. 04

    Report & Scale

    Weekly reports and monthly reviews. Winning channels get scaled; underperformers are paused or rebuilt.

About us

An internal team of media buyers, strategists, and engineers.

OminiAgency is a digital marketing agency. Our staff manages paid media for every client we work with — campaigns are planned, launched, and optimized by our internal specialists, not the client. To support that work, we maintain a small set of internal engineering tools that interact with the Google Ads API on behalf of accounts under our management.

We do not resell access to these tools. They are used only by our staff and contractors as part of delivering our managed services to clients.

Our commitment

  • Transparent reporting on spend and performance.
  • Clear written authorization from every client we manage.
  • Strict access controls for internal automation tools.
  • Compliance with Google Ads policies and API terms of service.
Get in touch

Let's talk about your next campaign.

Tell us about your business and goals. We typically respond within one business day.